- Google Ads
Google Ads Agency Northern Ireland: Qualified Leads, Not Wasted Clicks
We’re not chasing vanity metrics here. Strategy, ad copy, tracking, budget, all of it managed with one goal, making sure every pound you spend is actually working toward a sale or an enquiry.
Most Google Ads Accounts Are Quietly Wasting Budget
Google Ads is easy to switch on and genuinely easy to waste money with. A campaign left on default settings, broad match keywords with no negative keyword list, no conversion tracking connected properly, all of it burns budget without anyone noticing until the monthly invoice lands.
Broad Match Keyword Bleed
Ads showing for searches that have nothing to do with what you actually sell, paying for clicks that were never going to convert.
No Real Conversion Tracking
Spend reported without any link back to actual leads or sales, so nobody can tell what’s working.
Set and Forget Management
Bids and budgets left untouched for months, missing the optimisation that actually lowers cost per lead.
We build campaigns around proper keyword research, tight match types, a real negative keyword list, and conversion tracking connected from day one, so every decision is based on what's actually converting.
-42%
Google Ads Conversion Tracking: Know Your Exact ROI on Every Click
SEO takes months to build momentum. Google Ads puts you in front of people searching for exactly what you sell today. The catch is badly managed campaigns burn through budget fast. Broad match keywords pulling in clicks that were never relevant, no conversion tracking to show what’s actually working, bids just left on autopilot for months at a time. Get it managed properly though, and PPC is one of the only channels where you can see exactly what return you’re getting on every pound spent.
- Immediate visibility while SEO builds in the background
- Full control over budget, targeting and which searches trigger your ads
- Every click and conversion tracked back to actual revenue
- Scales up or down instantly based on what's actually working
Why Creative Sweet for Google Ads Services in NI and UK?
Schedule a Call
Tell us about your social media & content goals — we’ll map a plan in 20 minutes.
Expand your Google Ads reach within your broader digital strategy
Take on more Google Ads clients without hiring
Improve results with integrated support
Get expert oversight across all campaign elements
Strengthen campaigns with content and creative support
Protect your ROI while scaling ad spend
Focus on business growth, not campaign management
Our Google Ads Agency in Northern Ireland Handles for You
Strategy, creative, tech and optimisation – under one roof, on one calendar, reporting to one dashboard.Strategy, creative, tech and optimisation – under one roof, on one calendar, reporting to one dashboard.
Campaign Strategy and Setup
Account structure, keyword research and targeting built around your actual customers, not a generic template.
Ad Copywriting and Testing
We test multiple versions of an ad against each other, keep whatever’s actually performing, and cut the rest.
Conversion Tracking and Analytics
Every lead, call and sale tracked back to the exact campaign and keyword that drove it.
Bid and Budget Management
Active daily monitoring and adjustment, not a campaign left running untouched for a month at a time.
Landing Page Optimisation
The page your ads point to matters as much as the ad itself, built or adjusted to actually convert the traffic.
Remarketing Campaigns
Brings back people who didn’t convert the first time round, usually cheaper per conversion than going after cold traffic all over again.
Google Shopping and Performance Max
Product feed optimisation and campaign management for ecommerce clients wanting to sell directly from search.
Monthly Reporting
A plain-English summary of spend, leads and cost per conversion, not a jargon-filled PDF you never open.
A Clear Path From Day One.
No mystery, no agency-speak. Every engagement follows the same four-stage path, so you know exactly what’s happening, when, and what’s expected from you.
Audit & Strategy
Full account audit, competitor SERP review, keyword and match-type map, forecast and negative seed list.
Tracking & Creative Build
GA4, enhanced conversions, offline imports and CRM sync. Search, PMax and Shopping campaigns built and QA’d.
Launch & Learn
Structured launch, daily search-term mining, bid adjustments and creative tests. Weekly optimisation call.
Scale & Compound
Layer remarketing, YouTube and Demand Gen once search hits target CPA. Monthly strategy reviews.
Let's See What Your Ad Account Is Really Doing
Get a no-obligation audit of your current Google Ads account. We’ll show you exactly where budget is leaking and how to unlock predictable ROAS.
- Full account & pixel health check
- Creative & funnel breakdown
- Custom 90-day scale plan
Real projects. Real results.
- Branding,Social Media,Website
Rising Management
- Social Media
Westend Beauty Clinic
- Branding,Photography,SEO,Social Media,Website
Flexion Fitness
Management Priced Around Outcomes
Pick a tier that matches your ad spend and creative volume. All plans include tracking, landing pages, creative and reporting – no percentage-of-spend surprises.
Benefits You Get in Every Plan:
- Unlimited campaign and creative iteration in every plan
- Keyword Research & Intent Mapping
- Competitor Analysis
- Audience Targeting & Segmentation
- Cross-Platform Ad Strategy
- Search Ad Copywriting For Google Ads
- Landing Page Design Recommendations
- Display & Creative Messaging (Banners)
- Performance Max Asset Groups
- Tag Manager & GA4 Integration
- Conversion Tracking Setup (All Platforms)
- Call Tracking Setup (Where Applicable)
- Bidding Strategy & Budget Optimisation
- Tracking Verification & QA
- Custom Reporting (Multi-Channel)
Monthly Ad Spend Plans
Up to £3k budget
Up to £10k budget
Up to £25k budget
Above £25k budget
Need Custom Pricing?
As a growing agency or in-house team, your Google Ads needs aren’t always straightforward. We’ll build a plan that fits your accounts, spend and reporting goals.
Mark and Levina are phenomenal to work with. High quality work, always with great suggestions on how to improve things and brilliant communication. Can’t recommend them highly enough!
Frequently Asked Questions
Don’t see what you’re looking for? Drop us a message — we reply within one business day.
How much should I spend on Google Ads?
Depends on your industry and competition, but most small businesses see meaningful results starting somewhere between £500 and £1,500 a month in ad spend, separate from our management fee. We’ll give you an honest recommendation after seeing your market.
Do you charge a percentage of ad spend or a flat management fee?
Flat monthly fee. Charging a percentage of spend gives an agency an incentive to just spend more of your budget rather than spend it well, so we don’t work that way.
How quickly will I see results from Google Ads?
Clicks and leads can turn up within days of going live, but honestly the first few weeks are mostly about gathering data. Expect meaningful optimisation and a clearer cost per lead by around week four to six.
What's the difference between PPC management and just running ads myself?
Mainly time and the mistakes it avoids. A poorly structured account can burn through budget fast on irrelevant clicks. Proper management means tracking, testing and bid adjustments happening continuously, not just at setup.
Do you manage Google Shopping and Performance Max campaigns too?
Yes, alongside standard Search campaigns. If you’re an ecommerce business we’ll usually recommend running Shopping or Performance Max alongside Search rather than instead of it.
Do you only manage Google Ads for businesses in Northern Ireland?
Most of our clients are Belfast based, but we manage PPC for businesses right across Northern Ireland, Ireland and further into the UK.
Is Google Ads worth it for a small business?
It usually pays off if the account’s managed properly and there’s a realistic budget behind it. Google Ads for small business tends to work best when you’re targeting tightly rather than trying to compete on every keyword under the sun.
What's the difference between a PPC agency and a Google Ads agency?
Honestly, not a huge amount, people use the two terms fairly interchangeably. We manage Google Ads specifically, alongside the wider PPC ecosystem like Shopping and remarketing, so either description fits what we actually do.
Do you offer PPC management for businesses across Northern Ireland?
Yes. Most of our PPC clients are based across Northern Ireland, alongside a growing number further into the UK and Ireland.
What happens if I want to pause or cancel my campaigns?
Campaigns can be paused or the budget adjusted at any time, it’s your ad spend. Management runs monthly with 30 days notice to cancel, no long lock-in contract.
