Category: AI

10 min read

If you’ve heard someone mention AEO lately and just nodded along, you’re in good company. It’s one of those terms that turned up fast, and

Oct 07, 2026
9 min read

How can I get my business mentioned in ChatGPT and Google AI Overviews? Focus on the fundamentals these systems actually draw on: strong website content,

Sep 25, 2026
10 min read

SEO, AEO and GEO get used almost interchangeably in 2026, and if that leaves you unsure which one your business needs, you’re not alone. The

Sep 23, 2026
Patients Use AI Search to Choose a UK Clinic
11 min read

A patient researching a physiotherapist, dentist or aesthetic clinic today might start that search in ChatGPT or see a Google AI Overview before reaching a

Sep 08, 2026
beauty salon AI search
11 min read

Somebody in Belfast is planning her wedding for the summer coming up. Two years ago she probably would have scrolled Instagram or opened Google to

Aug 14, 2026
AI shopping SEO
11 min read

Somebody in Belfast is planning a birthday present for their partner on a Wednesday night. Instead of reaching for Google the way they would have

Jul 30, 2026
AI chatbot health business
14 min read

Somewhere between 8pm and midnight is when most enquiries to health and wellness businesses actually get sent. That is when clients finally sit down with

Jul 08, 2026
AI search visibility
13 min read

Something quietly enormous has happened to search over the last two years. The way people find businesses has genuinely started shifting away from the traditional

Jul 03, 2026